Boba: Your AI Co-Pilot for Generative Ideation
In today's fast-paced world, staying ahead of trends and generating innovative ideas is crucial for businesses and individuals alike. Enter Boba, an AI-powered co-pilot designed to assist in generative ideation, research, and scenario building. Whether you're looking to understand industry trends, brainstorm future strategies, or create compelling storyboards, Boba is here to help.
Research Signals and Trends
Boba excels at searching the web for articles and news, providing you with valuable insights to answer your qualitative research questions. For instance:
- How is the hotel industry using generative AI today?
- What are the key challenges facing retailers in 2023 and beyond?
- How are pharma companies using AI to accelerate drug discovery?
Brainstorming Future Scenarios
Scenario building is a key feature of Boba, allowing you to generate future-oriented stories by researching signals of change in business, culture, and technology. These scenarios can be used to inspire divergent product thinking, conduct resilience testing, and inform strategic planning. Examples of prompts include:
- Hotel industry uses generative AI to transform the guest experience.
- Pfizer accelerates drug discovery with the use of generative AI.
- Show me the future of payments 10 years from now.
Strategy Brainstorming
Using the Playing to Win strategy framework, Boba can help you brainstorm "where to play" and "how to win" choices based on strategic prompts and future scenarios. For example:
- How might Nike use generative AI to transform its business model?
- SmartSneakers: Using Generative AI to Design Customized Sneakers.
- AI-Driven Supply Chain Optimization.
Storyboarding
Boba also assists in building storyboards for current or future state scenarios. This includes brainstorming story-driven points of view, generating illustrated scenes for customer journeys, and customizing scripts and styles. An example scenario could be:
- Storyboard: The Hotel of the Future transforms the guest experience.
With Boba, you can streamline your ideation process, gain deeper insights, and create compelling narratives that drive innovation and strategic planning.
Conclusion
Boba is more than just an AI tool; it's a comprehensive co-pilot for generative ideation. Whether you're researching trends, brainstorming strategies, or creating storyboards, Boba provides the support you need to stay ahead in a competitive landscape.
